• In this course, we review the technological change drivers, the digital strategies, the resulting organizational design choices, in case of digital tranformation of traditional companies.
• We discover that the nature of information in companies is currently facing a major transformation: user-generated content, bottom-up collaborative innovation, AI, IoT, and social network applications are producing an unbearable amount of information. Still, in many cases businesses are information rich, but knowledge poor. In order to turn this critical mass of information into usable knowledge, companies need to rethink their relationship with the information itself. We tackle this critical problem, in order to build a practical suitcase of actionable best practices and to make the digital transformation of traditional businesses possible.
• The exam, of course, is also a sophisticated group work and not only a theoretical test.
• The course has three sections, useful to turn a traditional company into a digital one:
  1. A theoretical framework to understand the pillars of a successful digital transformation. This framework includes the focus on digital projects and digital strategies, the setting of company goals, the operation aspects, and the change management facets.
  2. A practical review of the major technologies driving digital transformation.
  3. Talks with managers in charge of digitally transformed processes, or projects of digital transformation (live-case studies!).

The course main topics are:

• Technology trends driving digital business transformation.
• Characteristics of digital transformation projects.
• Artificial Intelligence, basics and application to companies.
• Artificial Intelligence: impact on company processes.
• IoT and Cloud: impact on company processes.
• Strategic impact of digital transformation, theories and measures.
• Organizational choices for a digital tranformation project.
• Change management.
• Live case studies: digitally transformed companies.